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beFuel Sports Sweets

No syrupy mess. No sudden energy crashes. A high-performance solution for less than a bus ticket.

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£1.95
In stock. Shipped within 1-3 days.
  • battery_charging_90 Provides rapid energy
  • metabolism Delays fatigue
  • wheat 90g of carbs per packet
Pack Size
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Joanne Mulry

“ Love the sports sweets. I don't get on with gels, but I have no problem with these sweets. ”

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£3.95 or Free over £30

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No Fuss 100-Day Guarantee

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Safe and Legal in Sport

Rapid-Release Carbohydrates

Zero-Fat, Zero-Fibre, Gut-Friendly Formulation.

  • What problem does this solve? It eliminates the terrifying, unpredictable dread of "runner's stomach", severe bloating, and emergency bathroom stops that can derail months of hard training in a matter of seconds.

  • So you can... Lock into a steady, reliable stream of muscle glycogen, maintaining peak performance from the start to the finish line.

How to use

  • OptimisedPre-Exercise: Consume 1/3 of a packet 15–20 minutes before stepping out to top off baseline blood glucose.

  • During Exercise (Sessions >60 Mins): Ingest 1 full packet per hour of prolonged exertion, micro-dosing a few sweets every 15–20 minutes to maintain a flatline energy curve.

  • Post-Exercise: Consume the remainder of a packet within 30 minutes of finishing your session alongside your recovery fluids.

The Evidence-Based Science Behind the Protocol:

  • Preventing Cellular Starvation ("Hitting the Wall"): Your body can only store a finite amount of endogenous glycogen (stored carbohydrates) in the liver and skeletal muscles; typically enough for roughly 60 to 90 minutes of high-intensity running. "Hitting the wall" is the exact physiological moment these internal stores are completely exhausted. Introducing a steady, hourly stream of fast-acting, chewable carbohydrates provides an immediate exogenous energy source, sparing your body's limited glycogen reserves and keeping your pacing baseline secure.

  • Optimised Gastric Emptying & Total Oxidation: Traditional energy gels often sit heavily in the stomach because their thick, hypertonic density slows down gastric emptying, leading to GI distress. beFuel’s chewable, clean format is engineered to break down rapidly in the oral and gastric cavities. This allows the carbohydrate molecules to pass through the stomach lining seamlessly, utilising multiple intestinal transporters to maximise your hourly carbohydrate oxidation rate without overloading your gut.

  • The Post-Workout GLUT4 Activation Window: Immediately following intense exercise, your muscles are highly sensitive to insulin, and a specific glucose transporter protein called GLUT4 is pushed to the surface of your muscle cells. Consuming rapid-release carbohydrates within this critical 30-minute post-run window exploits this biological state, forcing nutrients directly into depleted muscle tissue to accelerate glycogen resynthesis and instantly halt muscle tissue breakdown.

Ingredients

  • Energy: 1551kJ (365kcal)
  • Fat: 0.1g
  • Carbohydrates: 90.6g
  • Fibre: 0.04g
  • Protein: 0.05g
  • Salt: 0.03g

Easy Fuelling

Don't run on empty.

  • Carry your fuel weightlessly and discreetly in any standard pocket, taking exactly what you need when you need it, and sealing the rest away with zero mess.

  • Each packet can fuel 90 mins of exercise and has 3x the amount of carbs as traditional gels.

Fast Shipping

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Fast Fuel for Your Running

Compact, Re-Sealable, Pocket-Friendly Pouch.

  • beFuel eliminates the annoyance of carrying half-empty, leaking gel packets that ruin your running vest and distract you from your stride.
  • It rescues you from the sticky, messy nightmare of traditional energy gels, coating your fingers and gear in syrupy residue, or trying to choke down thick, sludge while moving at speed.
  • Push your physical limits with absolute mental peace, knowing your digestive system will stay perfectly calm, light, and cooperative through every single mile.

As seen in

beForm Nutrition has featured in the following major publications

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Stronger By Science

Science-Backed Running Nutrition Solutions

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Wilson, 2016

Supports sustained endurance by helping the body maintain speed and intensity for longer, delaying fatigue during prolonged runs.

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Burke, 2007

Adequate carbohydrates increase glycogen stores, delaying fatigue and helping you avoid “hitting the wall” for longer, stronger runs.

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Kanter, 2018

Science shows that proper fueling reduces muscle damage and overtraining risk, helping you recover faster and train consistently at your best.

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dos Santos et al., 2025

Carbohydrates are quickly converted into glucose, delivering fast-acting energy to power high-intensity runs when you need it most.

Rapid Energy to Delay Fatigue

Our expertise is your secret weapon

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1

Your problem

If your performance is slow, you feel fatigued and "hit the wall", you're not fueling correctly.

multi-coloured jelly beans.
2

Our solution

beFuel is a fast-acting carbohydrate source (sucrose) that won't upset your stomach and can be eaten gradually as you run.

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3

Your results

You'll feel better during high-intensity and endurance running while being able to maintain pace.

Break through the Wall

Proven Performance Within Minutes

beFuel sports sweets package with gradient color on a white background
Sucrose provides an easily digestible and concentrated source of carbohydrates.
Carbohydrates support brain and muscle function during running.
beFuel is vegan, and each pack contains the same amount of carbs as 3 gels.
The jelly bean design prevents stickiness and can be consumed easily with less mess.
Consistent carbohydrate intake prevents you from 'hitting the wall'.

Simple but effective fueling from beForm

Why complicate matters? We only do proven nutrition.

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Fueling You Actually Look Forward To: Instead of slimy, horrible-tasting gels, you eat tasty sports sweets. Leaving zero sticky residue on your fingers and no artificial aftertaste.
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Unstoppable Energy Curve: By eating the sweets every 15 minutes, you completely bypass the roller coaster of sugar spikes, giving you a predictable, reliable engine from the first mile to the final sprint.
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Settled Gut: Because beFuel is engineered to disintegrate and empty from your stomach rapidly, the carbohydrates pass seamlessly into your system. There isn't any bloating or stomach discomfort even at maximum heart rate.
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Strong Finish: You cross the finish line or wrap up your final intervals with deep physical reserves, ready to transition straight into a rapid recovery.

Reviewed by +1000 Happy Customers

proven performance for runners

Formulated by sports nutritionists

The Choice is Simple: You can keep suffocating your performance with sticky, stomach-churning gels, or you can fuel your next breakthrough with clean, effortless sports sweets.

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Man with brown hair holding a running race medal and a pouch of behydrate performance drink in front of a green leafy background.
We're runner-owned.

Why you can trust beForm

Our product was developed so you can run farther, for longer, with more energy, without risk.

  • All natural ingredients
  • My personal 100-day money-back guarantee
  • All of the beForm range is vegan-friendly

Supported by Science

Fueled by the proven principles of sports nutrition

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Based on 1000+ Reviews By Happy Customers

read what people are saying...

Trusted by 1000+ Athletes Worldwide

See the benefits of beFuel

Research-proven performance

Scientifically Backed
90 grams of Carbs
Vegan
Gel
Cost-effective
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Shipped to +1000 Happy Customers

Why order today?

The Timeline for Gut Adaptation

Completing your order right now ensures your next long training run is fueled cleanly, saving you from enduring another weekend wrestling with sticky, syrupy gel packets and the constant dread of sudden stomach cramping.

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Frequently Asked Questions

Got questions? We’ve got answers!

How long before I see results?

Simple carbohydrates found in beFuel can be effective within minutes.

Is it safe to take every day?

You can take beFuel daily to support and fuel your training.

When should I use beFuel

Start eating sports sweets before, during, and after exercise to support energy and recovery.

Do I need to change my diet or routine?

No, beFuel can be used alongside your current diet or routine.

Can I use beFuel with other supplements?

We would recommend using beFuel to power your running alongside beHydrate to keep you hydrated effectively.

Why not gels?

I found gels to be sickly, very sticky and a pain to open whilst on the go. They also upset my stomach. These are a solid alternative, and much cheaper to buy.

What's the science behind beFuel?
  • Jeukendrup, A. (2014).A Step Towards Personalized Sports Nutrition: Carbohydrate Intake During Exercise.Sports Medicine, 44(S1), pp.25–33.

  • Hassapidou, M. (2011).Carbohydrate requirements of elite athletes.British Journal of Sports Medicine, [online] 45(2), pp.e2–e2.

  • Burke, L.M., Hawley, J.A., Wong, S.H.S. and Jeukendrup, A.E. (2011).Carbohydrates for training and competition.Journal of Sports Sciences, [online] 29 Suppl 1(1), pp.S17-27.

  • Roberts, J. and Lillis, J. (2024). Why embracing carbs can help you to build muscle - ARU.[online] Aru.ac.uk.

  • Kanter, M. (2018).High-Quality Carbohydrates and Physical Performance.Nutrition Today, [online] 53(1), pp.35–39.

  • Judge, L.W., Bellar, D.M., Popp, J.K., Craig, B.W., Schoeff, M.A., Hoover, D.L., Fox, B., Kistler, B.M. and Al-Nawaiseh, A.M. (2021).Hydration to Maximize Performance and Recovery: Knowledge, Attitudes, and Behaviors among Collegiate Track and Field Throwers.Journal of Human Kinetics, [online] 79(1), pp.111–122.

What our customers said

Gels are out.

89%

Didn't like gels
Didn't like gels

73%

Relied on alternatives
Relied on alternatives

96%

Preferred beFuel
Preferred beFuel

* Results from meeting customers at events around Leeds.

Shipped to +1000 Happy Customers

Proven Performance without the risk

Formulated by sports nutritionists

We're runners, too!

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